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Why Create Giclée Prints?

1. Giclées printing increases the value of your original prints. The quality of this method fully illuminates the artist's work enabling the artist to price thier printed pieces at full market value.

2. Adds another level to product marketing with higher price points.

For example, if your original art sells for $1500, you could raise your original to $2500 and sell the 22”x30” Giclée for say $350 and the 11”x13” Giclée for say $65. This gives you 3 price points and makes your work more accessible. Therefore, if someone likes your work but can’t afford $2500, they can pay $350 for a large Giclée or $65 for a small one. Now, anyone who likes your work, can afford something of yours.

3. Giclée prints are very cost effective because the artist has the option to create a few at a time (versus offset printing of hundreds or thousands).

4. MOST OF ALL, they leverage the time you put into a given work of art by easitly reproducing your originals. This allows the artist to generate significant additional revenue from the initial labor at a very small additional cost. For example, if you create an edition of 100 pieces of a 22”x30” Giclée, over time this will produce the following additional retail revenue:

100 x $350 = $35,000.00 - $4000 (Approximate cost over time) = $31,000 Additional Profit for the same labor of love you already put into your original.

Giclée Retail Pricing Guidelines

This table is a compilation of retail marketing information gathered from different sources and areas of the country and should only be used as a guide.

Prices may vary significantly from artist to artist and from market to market.

Watercolor Paper Size
Low End
Medium
Top End
8 x 10
$25
$35
$50
9 x 12
$30
$45
$60
11 x 14
$45
$65
$85
12 x 16
$65
$100
$150
14 × 18
$125
$175
$225
16 × 20
$135
$195
$250
17 x 22
$135
$195
$250
18 × 24
$175
$275
$475
20 × 24
$250
$375
$600
22 x 30
$250
$375
$600
Canvas Sizes
Low End
Medium
Top End
8 x 10
$45
$65
$85
9 x 12
$65
$100
$150
11 x 14
$125
$175
$225
12 x 16
$135
$195
$250
14 × 18
$175
$275
$475
16 × 20
$250
$375
$600
17 x 22
$250
$375
$600
18 × 24
$400
$550
$800
20 × 24
$500
$650
$1,000

1. A Fine Art Giclée Prints have the following qualities:

a. Small Edition (200 or Less) - each signed and numbered
b. Printed on Fine Art Paper, such as Arches 140 lb. Watercolor Paper,
i. 100% Rag Paper - Acid Free
c. Or Printed on Fine Canvas
d. Archival Inks

2. A Giclée on canvas usually brings a significant premium over those printed on fine art paper, as reflected in the table above.

 
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